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Do & Don'ts

To keep Nihonbuzz’s visual identity strong and consistent, it’s important to follow these guidelines when using brand elements such as logos, colors, and typography.

✅ Things to Do​

  • Use the official logo version according to context (light/dark).
  • Ensure sufficient contrast between the logo and background.
  • Maintain clear space around the logo so it’s not crowded by other elements.
  • Use brand colors from the official palette.
  • Apply brand typography as specified in the typography guidelines.
  • Use decorative patterns as backgrounds or accents with proper opacity.

Examples of correct usage:

Valid Logo ExampleValid Academy Logo Example

Examples of correct usage on dark background:

Valid Logo ExampleValid Academy Logo Example

❌ Things to Avoid​

  • ❌ Do not change the logo color from its original version.
  • ❌ Do not add shadows, outlines, or gradients to the logo.
  • ❌ Do not rotate or distort the logo shape.
  • ❌ Do not replace fonts from the official typography system.
  • ❌ Do not place logos on backgrounds that make them hard to read.
  • ❌ Do not overuse visual patterns to the point of distracting the main content.

Examples of incorrect usage:

Logo with Poor Contrast BackgroundLogo with Unauthorized Modification

Why These Rules Matter​

  • To maintain professionalism and brand strength.
  • To avoid visual inconsistency across different media.
  • To provide clear guidelines for all stakeholders.

For any questions regarding visual element usage, contact us at support@nihonbuzz.org.